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THE NEUE NEW: BMW accompanies the departure into a new era with an emotionally engaging multi-channel campaign.

THE NEUE NEW: BMW accompanies the departure into a new era with an emotionally engaging multi-channel campaign.

Our definition of “the new” takes an unusual course for the BMW Vision Neue Klasse, as the international campaign places the brand promise “Freude forever.” at the heart of its communications

The post THE NEUE NEW: BMW accompanies the departure into a new era with an emotionally engaging multi-channel campaign. appeared first on Automotive World.

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